Darren Barefoot, DarrenBarefoot.com

A writer, technologist and marketer who lives in Vancouver, Canada. He's started Capulet Communications, a PR and marketing company that specializes in high-tech companies.

Darren will be speaking to Social Media Marketing For a Mobile World: There are an estimated 4.6 billion cell phones and other mobile devices across the planet. Teenagers send an average of about 100 text messages a day. The iPhone (and, maybe, the iPad) has disrupted what we understood to be a cellular telephone. He explains how web-savvy marketers can best take advantage of the convergence of our always-connected society and social media.